Food & Drink Europereport that Lallemand Health Ingredients (LHI) have anounced the launch of a chewy fruit containing PACran cranberry powder eith the claim that "One daily 'PACran softchew' is recommended by the company to support urinary tract health"
This appears to be a growing tend - Euromonitor value the functional and healthy confectionery market at $7.4bn (€5bn) in 2005 representing 24 per cent of the functional food market.
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